Keynote Speaker, Keith Mecurio

From college dropout, to plumber, to trainer, to speaker and coach, Keith Mercurio has encountered a series of extraordinary failures and some humble successes. But it’s that perfectly flawed journey that will bring him to the Convention and Expo as the 2021 Keynote Speaker.

Ruth King

Ruth King is well known as “The Profitability Master.” She is passionate about helping small business owners get profitable and stay profitable.

Ruth is a serial entrepreneur having owned 8 businesses in the past 37+ years. One of her businesses, Business Ventures Corporation, began operations in 1981. Through Business Ventures, she coaches, trains, and helps contractors and others achieve the business growth and goals they want to achieve.

Ruth is especially proud of one HVAC contractor. When they started working together, the contractor was generating $750,000 in annual revenues. Less than 10 years later, the contractor was generating TEN MILLION DOLLARS in annual revenues with massive profits. Just a few years later, her client sold his business for NINE MILLION DOLLARS cash!

Ruth has a knack for helping business owners truly understand financials, and then apply their knowledge to fuel massive growth, income and profits.

Take a look out how one heating, plumbing contractor from Arizona uses Building 36 home automation products.

Dan Goodman, Building 36

Dan Goodman is the CEO and Founder of Building 36 Technologies, a leading provider of home automation technology.  Prior to founding Building 36, Dan served as the CTO of Radio Thermostat Company where he led the development of the first mass market communicating thermostat. His thermostats have been sold by home improvement retailers, cable providers, security companies and energy startups. He also pioneered the USNAP protocol and created the first thermostat with interchangeable radios.  Prior to RTC, Dan held field applications and sales roles with semiconductor companies working on low power micro controllers and low power wireless mesh networking.  Dan holds a Bachelor of Science in Electrical Engineering and Computer Science from MIT.

Click here to read a great Q&A article between HVACR Magazine and Dan Goodman.

Kerry Webb, Service Excellence

Kerry Webb has been coaching and consulting with residential home service owners since 2010. However, he has been training and consulting business managers, owners, and executives for more than 20 years including the Zig Ziglar company, Amoco Credit Union, Bell Helicopter, IDC Engineering, Paradigm Engineering, Vought Aircraft, Marlin Fork Lifts, and Big D Metalworks just to name a few.

Service Nation Success Day

FREE to contractors. But separate registration required. Click here to register. Ready to take your business to the next level? Tired of working in your business rather than “on” it? Wonder how other company owners manage to take family vacations and spend time away, but you can’t? We can show you how our members grow their profit by 30% each year!

Make plans now to find out how our members create their own success when you join us for this business building seminar for owners of contracting business companies. Valued at $749, this meeting is FREE for invited guests.

See how some members double their business in two years or grow their profit by 200% in a very short period of time by using systems and processes built by successful contractors and experts. Success Day brings industry leading marketing, sales and business experts together to help contractors, like you, learn to make your business more profitable, faster.

Think you can’t make it? If a single day would make the difference in your success or failure…why would you miss it?

You must be registered to attend:

Breakfast included

Event subjects:

  • Don’t Reinvent the Wheel, Service Nation Alliance – Senior Vice President, Service Nation Inc. Member Contracting Business Hall of Fame | David Heimer
  • Profile in Prosperity (you will want to hear from this contractor) Owner, Reliable Comfort | Aaron Ruddick

Click here to register (separate registration required)